Sign In Sign Up

Privacy Policy

Last updated: July 19, 2026

Privacy Policy | Ninjalyx Hockey Blog

Privacy Policy for Ninjalyx Hockey Blog

Last updated: July 2026

Publisher: Ninjalyx Hockey Blog (ninjalyx.com)
Contact: [email protected]
Address: 9604 Park Blvd, Cambridge, Massachusetts 45578

Welcome to Ninjalyx Hockey Blog (“we”, “our”, “us”). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and disclose information when you visit our blog at ninjalyx.com, including when you interact with contact forms, leave comments, or browse content that may display advertisements.

This policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as relevant to a hockey blog audience. By using this site, you agree to the practices described here.

1. Information We Collect

1.1 Information You Voluntarily Provide

  • Contact Forms: When you use the contact form on ninjalyx.com, we collect your name, email address, and the content of your message. We use this solely to respond to your inquiry.
  • Comments: When you leave a comment on a blog post, we collect your display name, email address, and the comment text. Your email is not publicly displayed; it is used for moderation and, if enabled, notification of replies.

1.2 Information Collected Automatically

  • Cookies and Similar Technologies: We use cookies, web beacons, and device identifiers to improve your browsing experience, analyze site traffic, and serve relevant advertisements. Cookies are small text files stored on your device.
  • Analytics Data: We use third-party analytics services (such as Google Analytics) to collect aggregated data about page views, referral sources, browser type, and general geographic location. This data is anonymized where possible.
  • Log Data: Our servers automatically record information such as your IP address, browser type, operating system, and the date/time of your visit. This helps us maintain security and diagnose technical issues.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your inquiries submitted via contact forms.
  • To manage and display comments on blog posts.
  • To improve the content and user experience of ninjalyx.com.
  • To analyze site traffic and usage patterns (via analytics).
  • To serve advertisements, including personalized ads (see Section 4).
  • To comply with legal obligations and protect our rights.

3. Cookies and Tracking Technologies

Ninjalyx.com uses cookies for essential site functions, analytics, and advertising. You can control cookie preferences through your browser settings. Below is a breakdown of the cookies we use:

3.1 Essential Cookies

These are necessary for the blog to function properly (e.g., remembering your comment preferences or session tokens). No personal data is collected beyond what is needed for operation.

3.2 Analytics Cookies

We use Google Analytics to understand how visitors interact with our hockey articles. These cookies collect anonymized data such as pages visited, time spent, and clicks. No personally identifiable information is stored in these cookies.

3.3 Advertising Cookies

We partner with third-party ad networks (including Google AdSense) to display ads. These networks may use cookies, device identifiers, and web beacons to build a profile of your interests and show you relevant ads across the web. This includes:

  • Cookies that track your visits to ninjalyx.com and other sites.
  • Device identifiers (e.g., advertising ID on mobile devices) for ad targeting.
  • Data about your interactions with ads (clicks, impressions).

You have the right to opt out of personalized advertising. See Section 4 for details.

4. Third-Party Advertising and Personalized Ads

We display advertisements on ninjalyx.com to support our hockey blog. These ads may be provided by Google AdSense and other ad networks. Important disclosure: These third parties may use cookies, web beacons, and device identifiers to serve ads based on your prior visits to our site and other websites. This enables them to show you personalized ads that are more relevant to your interests.

4.1 How Ads Use Your Data

  • Ad networks collect data such as your IP address, browser type, and browsing behavior across sites.
  • This data is used to create interest segments (e.g., “hockey fans” or “sports enthusiasts”) and to limit how often you see the same ad.
  • Personalized ads are not based on sensitive categories (e.g., health, race, religion).

4.2 Opt-Out Options

You can control how advertising networks use your data:

  • Google Ads Settings: Visit adssettings.google.com to manage or disable personalized ads from Google.
  • AboutAds.info: Visit aboutads.info/choices for a centralized opt-out tool from the Digital Advertising Alliance (DAA).
  • Your Online Choices (EU): Visit youronlinechoices.com for European users.
  • Browser Settings: Most browsers allow you to block third-party cookies or delete existing cookies. Please check your browser’s help menu.

Please note: Opting out of personalized ads does not mean you will see fewer ads — you will still see generic (non-personalized) advertisements.

5. Comments and Contact Forms

This blog does not function as an online store. We do not process payments, collect credit card information, or maintain user accounts for purchases. The only ways you submit personal data are:

  • Comments: Your name and email are stored with the comment. We moderate comments to prevent spam. You may request removal of your comment at any time by contacting us.
  • Contact Forms: Messages are sent to our email ([email protected]) and are retained only as long as needed to address your inquiry. We do not add you to marketing lists without your consent.

6. Data Sharing and Disclosure

We do not sell your personal information to third parties. We may share data in the following circumstances:

  • Service Providers: We use third-party services for hosting (e.g., web servers), analytics (Google Analytics), and advertising (Google AdSense). These providers have their own privacy policies and are contractually obligated to protect your data.
  • Legal Requirements: We may disclose information if required by law, court order, or to protect our legal rights.
  • Aggregated Data: We may share anonymized, aggregated statistics (e.g., “500 readers from Canada”) with partners or the public.

7. Data Retention

We retain your personal data only as long as necessary for the purposes described in this policy:

  • Comments and contact form submissions are retained indefinitely unless you request deletion.
  • Analytics data is retained for 26 months (Google Analytics default).
  • Advertising cookies may be retained by third parties for up to 13 months or as per their own policies.

8. Your Rights Under GDPR and CCPA

If you are a resident of the European Economic Area (EEA) or California, you have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Rectification: Correct inaccurate or incomplete data.
  • Erasure: Request deletion of your data (subject to legal obligations).
  • Restrict Processing: Limit how we use your data.
  • Data Portability: Receive your data in a structured, machine-readable format.
  • Object to Processing: Object to the use of your data for analytics or advertising.
  • Opt-Out of Sale (CCPA): We do not sell personal information, but you can opt out of personalized ads as described in Section 4.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

9. Third-Party Links

Our blog may contain links to external websites (e.g., hockey news sources, equipment reviews). We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies before providing any personal information.